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If you are wondering how to get your Google Plus Page up to speed then I have some tips that will make you want to leave the wife (Facebook) and child (Twitter) for another woman/man (Google Plus).

Make It Look Nice

I highly recommend this handy tutorial with downloadable template to help you create a “photostrip” using Photoshop.
Fly.com - Google Plus Photostrip Example
If you don’t have Photoshop or can’t afford the hefty price tag, then just download the free trial or subscribe to their monthly licence option for $50 a month.

Optimize Your About Page

Make sure you provide a description as well as links to your site and all other social media profiles.
This is really important for not only establishing your social media footprint, but pages that aren’t filled out properly look more like spammy profiles and you don’t want to be one of those!
Example of an optimized About Us page for Google Plus

Connect With Influencers

Google Plus have really excelled here in providing tools to seek out the big hitters and the best content on their platform.

First of all, you can pick out a few obvious choices for people you may want to follow. So for SEO you might look for Danny Sullivan, Matt Cutts and Rand Fishkin and add them to your “SEO” circle.

Then you can look at who they have in their circles and add them to your circles too.

Once you’ve done this it’s time to see what content is popular and who is making it popular… and this is the really cool tool that I have kept for last….

Google Ripples

You can see a fantastic explanation and “How to” guide here: Using Google+ Ripples to Connect with Influencers by Casey Henry


If you want to go play now then this is a quick guide to what you need to do:

When you find a post that has tons of shares and comments it’s a clear sign that this is popular. So how do you identify who exactly made it spread like wildfire?

The Google Ripples Button

In the top right of the post you will see a little arrow which when clicks reveals a menu and at the bottom you will see ‘View Ripples” which will take you to a map showing who shared it, when on the timeline and how much of an effect their share had on spreading this piece of content.

Google Plus Ripples map and timeline

Go and play with it and read the SEOMoz post above… IT IS AWESOOOOOOOME!

 

BONUS TIP

Another brilliant tool for finding influencers on Google Plus is Find People on Plus which is effectively a Followerwonk for Google Plus.

One comment on “Optimize Your Google Plus Page and Easily Find Influencers

  1. Thanks for all the information given to optimize our google plus page !

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